By partnering with Acceleration Partners, TikTok for Business rapidly scaled global growth through a unique partnership marketing strategy that tripled partner growth. TikTok’s Vana Han and AP’s Erin Herkimer share how we built a first-of-its-kind B2B affiliate program that unlocked new audiences and revenue streams.

• Global partnership expertise drives significant global growth
• Innovative TikTok for Business agency program, recruited 500+ agencies in just months
• Scalable, high-performance program design reduced manual tasks by 75%
• Bespoke partner solutions tailored for enterprise brands